Why the Food Truck is Trending?
A food truck is a mobile kitchen with the peculiarity that the cook is in direct contact with the customers and, therefore, can intercept their tastes and preferences immediately. Food trucks are mobile and usually do not host meals outside, so the need for hygiene, reservation, and staff protocols varies greatly. Also, in most cases, food is ordered and left early. Customers can be within 6 feet of each other. The distance between the customer and the food truck window is appropriate. So what are the benefits for diners of ordering from a food truck instead of sitting in the restaurant?
Immediateness and simplicity
Catering food trucks allows you to adapt supply to demand quickly and profitably. At the same time, thanks to the specialization we discussed in the previous point, it will be easy to identify the activity and make it immediately recognizable, a point of reference for those who appreciate your dishes.
Aesthetics, design, communication
Modern food trucks are no longer comparable with old trucks and vans set up in the best way to transport food and display it to customers. The classic sandwich shops, fishmongers, butchers, etc., still exist. You can find them above all in the neighborhood markets. Still, they are vehicles on the verge of extinction, surpassed by the quality of the new street food vehicles designed with taste and extreme attention to detail.
In this sense, renting or hiring a Food trucks Kitchener and starting your own itinerant business also offers the opportunity to express your aesthetic taste. The creation of the brand, the name, the vehicle’s design, the graphics, and the communication all become fundamental to convey one’s commercial identity and develop one’s business skills.
The modern food trucker is an entrepreneur and is recognized as such.
Dynamism
A food truck allows you to move from one place to another, change your neighborhood or city, participate in festivals and events, offer catering services, always meet different people, establish friendships with other food truckers.
This point can be solved with a sentence: as long as we are forced to run, and there is a need to optimize the times of our day, street food will remain a necessary reality. Can anyone imagine something different shortly?
If you still have doubts, think about this
Even starred chefs take up street cooking and buy food trucks to sell high-end gastronomy. Many already established or emerging chefs choose to go on the road to give further visibility and popularity to their dishes and their name.
Not just street food people
It tends to identify itinerant sales with the sale of food, so the word “food” truck is used. This inclination is justified because Food Truck Canada represents the majority of vehicles for the itinerant trade.